Hi, I’m Ina 

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I was born and raised in Sofia, Bulgaria — always moving my body, spending time outside, and growing up in environments that didn’t always welcome change (which, admittedly, I pushed for constantly). 

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I’ve always been the forward-thinker in the room: the one questioning norms, learning obsessively, and nudging boundaries. Yes… a classic overachiever.

Eight years ago, I moved to the UK, and it felt like I belong here— for my values, my goals, and the life I wanted to build.

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I tried the corporate ladder, climbed a few steps, and quickly realised something important: success without peace is not success at all. Working harder, resting less, taking on more—it didn’t make me fulfilled. It made me disconnected. I had to experience it to understand it.

 

What I’ve learned since is simple: My peace, my health, and time with my family are priceless. No salary competes with that.

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I have always loved the human body —from studying Biology at university to my current CrossFit obsession. In my free time, you’ll find me weightlifting, practising gymnastics skills, or diving into another course about how the body and brain truly work.

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And this is where Bare Growth was born.

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 There’s a huge gap in our collective understanding of footwear. Modern shoes are disconnecting people from their bodies. One of the greatest challenges of our time is exactly that: a mind and body that no longer communicate.

 

Bare Growth exists to shift that.

 

To educate. To empower. To reconnect people—adults and little ones—to the foundations of their own movement.

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Are you joining us?